Expert Commentary

VICKY TROP IS REGARDED AS A THOUGHT LEADER AND EVER-RESOURCEFUL EXPERT FOR THE EVENTS INDUSTRY IN AUSTRALIA AND OVERSEAS. SHE IS FREQUENTLY REQUESTED TO PROVIDE COMMENTARY AND INSIGHTS ON THE FOLLOWING TOPICS.

• Best practice, advocacy and education for the events industry

• The “new normal” – industry trends post COVID-19

• Best kept secrets behind sell-out events

• Big goals, small teams – how to maximise your event budget

• Why humanising the customer experience is the disruption we’ve been waiting for

• How to turn shortfalls into strengths and amplify your event as a brand

• Resilience, mental grit, and successful pivots in business

• From Event Planner to Experience Maker; why event professionals’ roles are changing

• Crisis leadership – how to lead with influence, bounce back and deliver brilliance

• The life Lessons (and confessions) of an international events organiser.

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